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Surviving transformation : lessons from GM's surprising turnaround /

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"How did a major corporation manage to turn itself around while Wall Street and others continued to predict its slow death? The answer may surprise you, and it provides a model for corporate transformation for any company or government agency operating in a world of accelerating change. The com...

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Bibliographic Details
Main Author: Barabba, Vincent P., 1934- (Author)
Format: Book
Language:English
Published: Oxford ; New York : Oxford University Press, 2004.
Subjects:
General Motors Corporation > Management > Case studies.
General Motors Corporation > Gestion > Cas, Études de.
General Motors Corporation
Automobile industry and trade > United States > Management > Case studies.
Organizational change > United States > Case studies.
Automobiles > Industrie et commerce > États-Unis > Gestion > Études de cas.
Changement organisationnel > États-Unis > Études de cas.
Automobile industry and trade > Management
Management
Organizational change
United States
General Motors Corporation.
Auto-industrie.
Organisatieverandering.
Automobile industry > United States > Management > Case studies.
Electronic books.
Case studies
Case studies.
Études de cas.
Online Access:Table of contents
Publisher description
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