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Economics of strategy /

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Divided into four sections, this text is written for a one-semester 2nd/3rd year MBA course in managerial economics, business policy, competitive strategy or strategic management.

Bibliographic Details
Main Author: Besanko, David, 1955- (Author)
Other Authors: Dranove, David, Shanley, Mark (Mark T.)
Format: Book
Language:English
Published: New York : Wiley, [2000]
Edition:2nd ed.
Subjects:
Strategic planning > Economic aspects.
Managerial economics.
Planification stratégique > Aspect économique.
Économie d'entreprise.
Planification stratégique.
Aspects économiques.
Gestion d'entreprises.
Etudes de marché.
Compétitivité.
Concurrence.
Managerial economics
Strategic planning > Economic aspects
Strategische Planung
Strategisches Management
Strategische planning.
Economische aspecten.
Bedrijfseconomie.
Online Access:Table of contents
Publisher description
Description
Summary:Divided into four sections, this text is written for a one-semester 2nd/3rd year MBA course in managerial economics, business policy, competitive strategy or strategic management.
Physical Description:xii, 644 pages : illustrations ; 26 cm
Bibliography:Includes bibliographical references and indexes.
ISBN:0471254541
9780471254546