Drones and the Creative Industry : Innovative Strategies for European SMEs /

This open access, interdisciplinary book presents innovative strategies in the use of civil drones in the cultural and creative industry. Specially aimed at small and medium-sized enterprises (SMEs), the book offers valuable insights from the fields of marketing, engineering, arts and management. Wi...

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Bibliographic Details
Corporate Author:	SpringerLink (Online service)
Other Authors:	Santamarina-Campos, Virginia (Editor), Segarra-Oña, Marival (Editor)
Format:	eBook
Language:	English
Published:	Cham : Springer International Publishing : Imprint: Springer, 2018.
Edition:	1st ed. 2018.
Subjects:	Technological innovations. Digital media. Small business. Motion picture industry. Television broadcasting. Economics. Culture. Innovation and Technology Management. Digital and New Media. Small Business. Film and Television Industry. Cultural Economics. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Summary:	This open access, interdisciplinary book presents innovative strategies in the use of civil drones in the cultural and creative industry. Specially aimed at small and medium-sized enterprises (SMEs), the book offers valuable insights from the fields of marketing, engineering, arts and management. With contributions from experts representing varied interests throughout the creative industry, including academic researchers, software developers and engineers, it analyzes the needs of the creative industry when using civil drones both outdoors and indoors. The book also provides timely recommendations to the industry, as well as guidance for academics and policymakers.
Physical Description:	1 online resource (X, 163 pages 58 illustrations, 53 illustrations in color.)
ISBN:	9783319952611
DOI:	10.1007/978-3-319-95261-1
Access:	Open Access