rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Intrapreneurship management
    sub title: concepts, methods, and software for managing technological innovation in organizations
  name:
    name part: Hasenauer, Rainer
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Yu, Oliver S.
    role:
      role term: author.
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: nju
    date issued: 2024
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (xiv, 210 pages) : illustrations (some color)
  abstract: "The book starts with a simple, yet comprehensive, definition of innovation as an idea implemented with impact. Building on this definition, the book provides an integrated system analysis approach to Intrapreneurship Management by first examining the key elements of the innovation implementation process for an organization and the major participants in the process: Intrapreneur (Internal Idea Generator and Core Team), Internal Supporter, and Adopter. Since each participant is investing its time, money, effort, and other resources to the process to maximize its respective expected perceived value at acceptable expected perceived risk, Modern Portfolio Theory can be applied through this joint investment perspective to identify the innovation that is the combined optimal investment for implementation to achieve significant impact. The book then presents a holistic overview on future changes and major challenges to organizations in the 21st century. It follows with an integrated understanding of human needs and a unified approach to innovation marketing as the basis for Intrapreneurship Management in aligning the values of the major participants in their joint investment for innovation implementation. Following such new and unique perspective, understanding, and approach, the book develops a set of practical tools gleaned from in-depth analysis of successful case studies from a variety of organizations for not only motivating all innovation participants, but also specifically equipping employees with creative thinking skills and cultivating them through effective incentives and organizational culture to transform them into productive Intrapreneurs. All these developments further culminate into a customized and tested software IntrapreneurshipREADINESSnavigator (IRN) ? to assess innovation developments in a 21st century organization. The software itself represents the essence of a dynamic innovation culture by being flexible and agile using fulfillment measures from org…
  note: Rainer Hasenauer, Oliver Yu.
  note: Includes bibliographical references and index.
  subject:
    topic: Technological innovations
    topic: Management
  subject:
    topic: Diffusion of innovations
    topic: Management
  classification: HD45 .H34345 2024
  classification: 658.5/14
  related item:
    title info:
      title: Intrapreneurship management
    name:
      name part: Hasenauer, Rainer.
    origin info:
      publisher: Hoboken, New Jersey : Wiley, [2024]
    identifier: (DLC) 2024013139
  identifier: 9781119837756
  identifier: 1119837758
  identifier: 9781119837749
  identifier: 111983774X
  identifier: 9781119837732
  identifier: 1119837731
  identifier: 9781119837725
  identifier: 2024013140
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: DLC
    record creation date: 240419
    record change date: 20260214233543.0
    record identifier: in00004793884
    language of cataloging:
      language term: eng