Navigating the shifting landscape of consumer behavior /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Sahin, Fatih, 1980- (Editor), Soylemez, Cevat, 1987- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global Business Science Reference, [2024]
Series:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:	Consumer behavior. Consommateurs > Comportement. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Physical Description:	1 online resource ( xviii, 341 pages) :
Bibliography:	Includes bibliographical references and index.
ISBN:	9798369315958 9798369315965
DOI:	10.4018/979-8-3693-1594-1