Branding trust : advertising and trademarks in nineteenth-century America /

Bibliographic Details
Main Author: Black, Jennifer M.
Corporate Author: EBSCOhost
Format: eBook
Language:English
Published: Philadelphia : University of Pennsylvania Press, [2023]
Series:American business, politics, and society.
Subjects:
Online Access:Connect to the full text of this electronic book

MARC

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245 1 0 |a Branding trust :  |b advertising and trademarks in nineteenth-century America /  |c Jennifer M. Black. 
264 1 |a Philadelphia :  |b University of Pennsylvania Press,  |c [2023] 
264 4 |c ©2024. 
300 |a 1 online resource (311 pages) :  |b illustrations (black and white. 
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504 |a Includes bibliographical references and index. 
588 |a Description based on print version record. 
650 0 |a Branding (Marketing)  |z United States  |x History  |y 19th century. 
650 0 |a Trust  |z United States  |x History  |y 19th century. 
650 0 |a Advertising  |z United States  |x History  |y 19th century. 
650 6 |a Stratégie de marque  |0 (CaQQLa)000259877  |z États-Unis  |0 (CaQQLa)201-0407727  |x Histoire  |0 (CaQQLa)201-0378908  |y 19e siècle.  |0 (CaQQLa)201-0378908 
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