Are books still "different"? : literature as culture and commodity in a digital age /

"This Element inquires into the notion of 'difference' in relation to books, offering a unique interdisciplinary exploration of literature as culture and commodity in a digital age. This title is also available as Open Access on Cambridge Core"--

Bibliographic Details
Main Authors:	Koegler, Caroline (Author), Norrick-Rühl, Corinna (Author)
Corporate Author:	Cambridge University Press
Format:	eBook
Language:	English
Published:	Cambridge, United Kingdom ; New York, NY : Cambridge University Press, 2023.
Series:	Cambridge elements. Elements in publishing and book culture.
Subjects:	Book industries and trade > Economic aspects. Book industries and trade > Social aspects. Literature publishing > Economic aspects. Literature publishing > Social aspects. Electronic publishing. Books > Marketing. Minority authors. Literature and society. Livres > Industrie > Aspect économique. Livres > Industrie > Aspect social. Littérature > Édition > Aspect économique. Littérature > Édition > Aspect social. Édition électronique. Littérature et société. electronic publishing. Books and reading Literature and society Electronic books.
Online Access:	Connect to the full text of this electronic book

Table of Contents:

Introduction: (Re-)thinking 'Difference'
What's the 'Difference'?: 'Difference' as Discourse, Policy and Brand/ing
Are Books Still Different?: 'Difference' in a Digital Age
Marketing 'Difference' in a Network of Networks: Bernardine Evaristo
Conclusion: The Book as Affect and the Novel as Network.