Public relations : strategies and tactics /

The new edition of Public Relations: Strategies and Tactics will build upon its widespread popularity as a readable, comprehensive introduction to public relations primarily written with the undergraduate in mind. It will also continue its reputation as an up-to-date textbook with examples and case...

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Bibliographic Details
Main Authors: Wilcox, Dennis L. (Author), Reber, Bryan H. (Author), Shin, Jae-Hwa (Author), Cameron, Glenn T. (Author)
Format: Book
Language:English
Published: Hoboken, New Jersey : Pearson, [2023].
Edition:Twelfth edition.
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by Wilcox, Dennis L.
Published 1986
Book