State of airport loyalty programs : a synthesis of airport practice /
In the early 1980s, airlines created loyalty programs to encourage passenger loyalty. Within the last decade, European airports followed suit, building their own loyalty programs by collaborating with airport vendors, such as restaurants, duty-free shops and parking facilities, to provide value-adde...
| Main Authors: | , |
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| Corporate Author: | |
| Format: | Book |
| Language: | English |
| Published: |
Washington, D.C. :
Transportation Research Board,
[2023].
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| Series: | ACRP synthesis ;
131. |
| Subjects: |
Table of Contents:
- Introduction
- Literature review
- State of the practice
- Case examples
- Summary of findings.