rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Designing research questionnaires for business and management students
  name:
    name part: Ekinci, Yuksel
    name part: (Professor of marketing)
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Sage Publications
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: enk
    date issued: 2015
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (167 pages) : illustrations.
  abstract: Part of SAGE's new Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan. The series is designed to support business and management students with their research-based dissertations by providing in-depth and practical guidance on using a chosen method of data collection or analysis. The books are written in a concise and accessible way, and contain a range of features, including checklists and a glossary, designed to support self-guided research. In Designing Research Questionnaires, Yuksel Ekinci guides you through origins, types of questionnaire, basic components, types of questions and properties of measurement scales, how to design a questionnaire, sequence of questions, layout decisions and pilot testing, examples and strengths and limitations. View the complete list of new and forthcoming Mastering Business Research Methods series.
  target audience: specialized
  note: Yuksel Ekinci.
  note: Includes bibliographical references and index.
  subject:
    topic: Business
    topic: Research
    topic: Methodology
  classification: HD30.4 .E35 2015
  classification: 650.072
  related item:
    title info:
      title: Mastering business research methods
  identifier: 9781473917415 (ebook) :
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: CaToSAGE
    record creation date: 201215
    record change date: 20231120174203.7
    record identifier: in00004758067
    language of cataloging:
      language term: eng