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Understanding emerging markets : building business BRIC by brick /

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Analyzes the power of emerging economies, focusing on Brazil Russia, India and China in order to understand market opportunities and issues relevant to doing business in these countries. This book defines an emerging market, and examines the operative environment of such economies and identifies som...

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Bibliographic Details
Main Author: Pelle, Stefano, 1964-
Corporate Author: Sage Publications
Format: eBook
Language:English
Published: New Delhi ; London : Response, 2007.
Subjects:
Developing countries > Economic conditions.
Developing countries > Economic policy.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:Analyzes the power of emerging economies, focusing on Brazil Russia, India and China in order to understand market opportunities and issues relevant to doing business in these countries. This book defines an emerging market, and examines the operative environment of such economies and identifies some common problems.
Physical Description:1 online resource (246 pages) : illustrations, maps.
Audience:Specialized.
Bibliography:Includes bibliographical references and index.
ISBN:9788132108511 (ebook) :