Planning focus groups. /

'Planning Focus Groups' is part of the six-volume Focus Group Kit which offers the information needed to conduct a state-of-the-art focus group, from the initial planning stages through to analysing and reporting the data.

Bibliographic Details
Main Author: Morgan, David L. (Sociologist)
Corporate Author: Sage Publications
Other Authors: Scannell, Alice U.
Format: eBook
Language:English
Published: London : SAGE, c1998.
Series:Focus group kit ; v. 2.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:'Planning Focus Groups' is part of the six-volume Focus Group Kit which offers the information needed to conduct a state-of-the-art focus group, from the initial planning stages through to analysing and reporting the data.
Physical Description:1 online resource (xvi, 139 pages) : 1 portrait.
Audience:Specialized.
Bibliography:Includes bibliographical references and index.
ISBN:9781483328171 (ebook) :