European business and marketing /

Fully revised to incorporate much modern thinking in Europe this second edition includes material on the Euro and the enlargement of the EU and the development of companies with a European base.

Bibliographic Details
Corporate Author:	Sage Publications
Other Authors:	Harris, Phil, 1952-, McDonald, Frank, 1951-
Format:	eBook
Language:	English
Published:	London : SAGE, 2004.
Edition:	2nd ed.
Subjects:	Marketing > European Union countries. European Union countries > Commerce. Electronic books.
Online Access:	Connect to the full text of this electronic book

Published 2004

Table of contents
Table of contents
Table of contents
Publisher description

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