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The unmanageable consumer /

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'The Unmanageable Consumer' outlines the key Western traditions of thinking about and being a consumer. Each chapter posits a consumer model with examples from the international community. Readers are invited to enter a radical analysis of contemporary consumerism which suggests that consu...

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Bibliographic Details
Main Author: Gabriel, Yiannis, 1952-
Corporate Author: Sage Publications
Other Authors: Lang, Tim
Format: eBook
Language:English
Published: Thousand Oaks, Calif. ; London : SAGE, c2006.
Edition:2nd ed.
Subjects:
Consumers.
Consumer behavior.
Consumption (Economics)
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:'The Unmanageable Consumer' outlines the key Western traditions of thinking about and being a consumer. Each chapter posits a consumer model with examples from the international community. Readers are invited to enter a radical analysis of contemporary consumerism which suggests that consumerism is fragile and consumers unpredictable.
Item Description:Previous edition: 1995.
Physical Description:1 online resource (viii, 220 pages)
Audience:Specialized.
Bibliography:Includes bibliographical references and index.
ISBN:9781446213049 (ebook) :