McDonaldisation, Masala McGospel, and om economics : televangelism in contemporary India /

This text looks at religion in a transnational and global context and presents a systematic account of the methods undertaken by modern day missionaries to convert people. The author seeks to understand the outworking of the American phenomenon of televangelism in India.

Bibliographic Details
Main Author:	James, Jonathan D.
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	Delhi ; London : SAGE, 2010.
Subjects:	Television in religion > India. Christianity > United States > Influence. Christianity and other religions > Hinduism. Hinduism > Relations > Christianity. India > Religion. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Summary:	This text looks at religion in a transnational and global context and presents a systematic account of the methods undertaken by modern day missionaries to convert people. The author seeks to understand the outworking of the American phenomenon of televangelism in India.
Physical Description:	1 online resource (xxvii, 232 pages) : illustrations.
Audience:	Specialized.
Bibliography:	Includes bibliographical references and index.
ISBN:	9788132112198 (ebook) :