rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Product planning essentials
  name:
    name part: Kahn, Kenneth B.
    role:
      role term: creator
  name:
    name part: Sage Publications
  type of resource: text
  genre: Electronic books.
  origin info:
    place:
      place term: cau
    place:
      place term: Thousand Oaks, Calif
    place:
      place term: London
    publisher: SAGE
    date issued: c2001
    date issued: 2001
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (viii, 254 pages) : illustrations.
  abstract: Concise yet comprehensive, 'Product Planning Essentials' is a highly practical guide to the complex, interdisciplinary nature of product development and management.
  target audience: Specialized.
  target audience: specialized
  note: Kenneth B. Kahn.
  note: Includes bibliographical references and index.
  subject:
    topic: New products
  subject:
    topic: New products
    genre: Case studies
  classification: TS170 .K34 2001
  classification: 658.575
  identifier: 9781452220376 (ebook) :
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: StDuBDS
    record creation date: 120327
    record change date: 20231120173700.2
    record identifier: in00004755158
    language of cataloging:
      language term: eng