Manga guide to marketing /

"Marimo, comes home mentally drained after being laid off from her job. Her father runs Japanese candy business, facing a severe decline in customers and acquisition threat from a local competitor. One night, Marimo doses off in her bedroom. In her dream, she meets the mysterious duo of Rosie a...

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Bibliographic Details
Main Author: Yasuda, Takashi (Marketing consultant) (Author)
Other Authors: Shigematsu, Enju (Illustrator)
Format: eBook
Language:English
Published: Hoboken, New Jersey : John Wiley and Sons, Incorporated, [2023]
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:"Marimo, comes home mentally drained after being laid off from her job. Her father runs Japanese candy business, facing a severe decline in customers and acquisition threat from a local competitor. One night, Marimo doses off in her bedroom. In her dream, she meets the mysterious duo of Rosie and Emo. From them, she learns how to rebuild her family's business through marketing, and starts to put it into practice, step by step"--
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9781394176144
1394176147
9781394176151
1394176155