Teaching cases in tourism, hospitality and events /

Bibliographic Details
Other Authors: Dixit, Saurabh Kumar, 1979- (Editor), Piramanayagam, Senthilkumaran (Editor)
Format: eBook
Language:English
Published: Wallingford, Oxfordshire : CABI, [2023]
Subjects:
Online Access:Connect to the full text of this electronic book.
Table of Contents:
  • Case study 1: Discovering southern Latium: a daily excursion from Rome-- Case study 2: Developing virtual tourism in the wake of COVID-19: a critical function of tourism destination management organizations
  • Case study 3: Why workers are not returning to the hospitality and tourism industry: a turning point
  • Case study 4: Last time they were here, this time they were not: environmental factors behind the introduction or discontinuation of robot hotels
  • Case study 5: The tourism pursuit app : can tourism destinations be gamified?
  • Case study 6: The role of locational factors in influencing the overall rating experience of hotel visitors: an application of Tripadvisor data in Barcelona
  • Case study 7: Convert 'good' to 'excellent' tourism governance: improve indigenous engagement
  • Case study 8: COVID-19: a disaster for heritage business models : Victoria & Albert Museum case study
  • Case study 9: Disaster management for coastal tourism destinations of Odisha
  • Case study 10: Start from scratch: managing the life cycle and sustaining tourist destinations
  • Case study 11: Water management in hotels using tap specs in conjunction with the Ishikawa approach
  • Case study 12: Paradise splendour
  • Case study 13: CafĂ© Cherrapunjee: a guest house with a sustainable approach
  • Case study 14: The Twinhill Hotel: revenue management at a family-owned hotel
  • Case study 15: To stay or not to stay: how to convince the very first guest of a resort property
  • Case study 16: Mayday, mayday: falling off a legacy
  • Case study 17: Learning from Hilton Worldwide : successful corporate social responsibility strategies
  • Case study 18: Researching to solve the problem of developing a skilled workforce in tourism and hospitality: a case of the sultanate of Oman
  • Case study 19: Leveraging artificial intelligence in hospitality and tourism for success
  • Case study 20: Solving the drive-through crisis with service blueprinting
  • Case study 21: Use of customers' satisfaction survey to segment the tourism market
  • Case study 22: Present your choice of management information system (MIS) mix
  • Case study 23: Small events snowballing into large effects : using economic impact analysis with a winter sports non-profit organization
  • Case study 24: Operations research in tourism: developing tourist circuits
  • Case study 25: Sustainability of artists and craft persons during COVID-19: a case study of Kalakriti Creations
  • Case study 26: Sage Bliss: The question of employee equity
  • Case study 27: Hotel dream - reinventing the segmentation, targeting and positioning for resilience.