Teaching cases in tourism, hospitality and events /
| Other Authors: | , |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Wallingford, Oxfordshire :
CABI,
[2023]
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book. |
Table of Contents:
- Case study 1: Discovering southern Latium: a daily excursion from Rome-- Case study 2: Developing virtual tourism in the wake of COVID-19: a critical function of tourism destination management organizations
- Case study 3: Why workers are not returning to the hospitality and tourism industry: a turning point
- Case study 4: Last time they were here, this time they were not: environmental factors behind the introduction or discontinuation of robot hotels
- Case study 5: The tourism pursuit app : can tourism destinations be gamified?
- Case study 6: The role of locational factors in influencing the overall rating experience of hotel visitors: an application of Tripadvisor data in Barcelona
- Case study 7: Convert 'good' to 'excellent' tourism governance: improve indigenous engagement
- Case study 8: COVID-19: a disaster for heritage business models : Victoria & Albert Museum case study
- Case study 9: Disaster management for coastal tourism destinations of Odisha
- Case study 10: Start from scratch: managing the life cycle and sustaining tourist destinations
- Case study 11: Water management in hotels using tap specs in conjunction with the Ishikawa approach
- Case study 12: Paradise splendour
- Case study 13: Café Cherrapunjee: a guest house with a sustainable approach
- Case study 14: The Twinhill Hotel: revenue management at a family-owned hotel
- Case study 15: To stay or not to stay: how to convince the very first guest of a resort property
- Case study 16: Mayday, mayday: falling off a legacy
- Case study 17: Learning from Hilton Worldwide : successful corporate social responsibility strategies
- Case study 18: Researching to solve the problem of developing a skilled workforce in tourism and hospitality: a case of the sultanate of Oman
- Case study 19: Leveraging artificial intelligence in hospitality and tourism for success
- Case study 20: Solving the drive-through crisis with service blueprinting
- Case study 21: Use of customers' satisfaction survey to segment the tourism market
- Case study 22: Present your choice of management information system (MIS) mix
- Case study 23: Small events snowballing into large effects : using economic impact analysis with a winter sports non-profit organization
- Case study 24: Operations research in tourism: developing tourist circuits
- Case study 25: Sustainability of artists and craft persons during COVID-19: a case study of Kalakriti Creations
- Case study 26: Sage Bliss: The question of employee equity
- Case study 27: Hotel dream - reinventing the segmentation, targeting and positioning for resilience.