Influencer marketing applications within the metaverse /

Bibliographic Details
Corporate Author: IGI Global Online
Other Authors: Bansal, Rohit, 1982- (Editor), Qalati, Sikandar Ali, 1986- (Editor), Chakir, Aziza, 1984- (Editor)
Format: eBook
Language:English
Published: Hershey, PA : IGI Global, Business Science Reference, [2023]
Series:Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Physical Description:1 online resource ( xix, 334 pages) : illustrations (chiefly color).
Bibliography:Includes bibliographical references and index.
ISBN:9781668489000
1668489007
9781668489017
1668489015
DOI:10.4018/978-1-6684-8898-0