http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
xiii, 262 pages : illustrations ; 24 cm.
A bold, unflinching call to reject damaging design myths and instead build an ethical, aware, responsible design practice that contributes to the greater good-and how to do it successfully.
Personal impact. Design is perfection ; Design is sole genius ; Design is about ideas -- Societal impact. Design is about tasks ; Design is a measurable instrument ; Design is an instrument for good -- Environmental impact. Design is for humans ; Design is the answer ; Design is local ; Designer of the future.
Includes bibliographical references and index.