Strategic event leveraging : models, practices and prospects /

Bibliographic Details
Main Author:	Ziakas, Vassilios (Author)
Format:	eBook
Language:	English
Published:	Oxfordshire, U.K. ; Boston : CABI, [2022]
Subjects:	Special events > Planning. Special events > Management. Strategic planning. Anniversaries and Special Events. Strategic Planning.
Online Access:	Connect to the full text of this electronic book.

Description
Physical Description:	1 online resource : illustrations
Bibliography:	Includes bibliographical references and index.
ISBN:	9781789247879 178924787X 1789247861 9781789247862
DOI:	10.1079/9781789247855.0000