Development communication : reframing the role of the media /
In Development Communication, top media scholars explore the details of communication in areas where modernization has failed to deliver change.:.; Offers a complete introduction to the history of development communication - the process of systematically intervening with either media or education in...
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| Format: | eBook |
| Language: | English |
| Published: |
Chichester, U.K. ; Malden, MA :
Wiley-Blackwell,
2009.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | In Development Communication, top media scholars explore the details of communication in areas where modernization has failed to deliver change.:.; Offers a complete introduction to the history of development communication - the process of systematically intervening with either media or education in order to promote positive social change.; Discusses themajor approaches and theories in development communication, including educational issues of training, literacy, schooling, and use of media from print and radio to video and the internet.; Explores the role of NGOs, the CNN Effect, and the pow. |
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| Physical Description: | 1 online resource (xiii, 239 pages) |
| Bibliography: | Includes bibliographical references (pages 211-234) and index. |
| ISBN: | 9781444310740 1444310747 9781444310733 1444310739 1282117297 9781282117297 |