Embarrassment of product choices. 1: How to consume differently /
When there are too many choices, there is no choice. The choices are entangled in a maze of rather confused possibilities. They go through many nebulous paths. Doubt, hesitation, indecision, become the only resolutions possible. Choosing is the anxiety of being wrong! The brand, the quality / price...
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| Format: | eBook |
| Language: | English |
| Published: |
London :
Wiley-ISTE,
2018.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
Table of Contents:
- The Power of Words
- Temptation
- Belief and Respect
- Marketing and Lies
- Pleasing, Enjoying and Being Successful
- The Powers that Be
- The Power of Made in France
- Seeing, Touching and Getting a Feel
- The Innovative Product of a Known Brand
- The Product Already Seen
- Buying Cheap.