Baidu SEO : challenges and intricacies of marketing in China /

SEO practices for Baidu and other Chinese search engines are little known in the Western world. However, in order for a company to promote itself successfully in the Middle Kingdom, it is absolutely necessary to go online in China. Chinese SEO is not only about working on the on-site and off-site as...

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Bibliographic Details

Main Author:	Duong, Véronique (Author)
Format:	eBook
Language:	English
Published:	London, UK : Hoboken, NJ : ISTE, Ltd. ; Wiley, 2017.
Series:	Focus series (London, England)
Subjects:	Internet marketing > China. Electronic books.
Online Access:	Connect to the full text of this electronic book