Co-opportunity : join up for a sustainable, resilient, prosperous world /

John Grant is back! Bestselling author of Green Marketing Manifesto fame returns to get you involved in creating a sustainable future!. In this book, green business guru John Grant shows how we, when we join forces through co-operative initiatives, can really make changes and work towards a better f...

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Bibliographic Details
Main Author: Grant, John, 1964-
Format: eBook
Language:English
Published: Chichester, West Sussex, UK : John Wiley, 2010.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:John Grant is back! Bestselling author of Green Marketing Manifesto fame returns to get you involved in creating a sustainable future!. In this book, green business guru John Grant shows how we, when we join forces through co-operative initiatives, can really make changes and work towards a better future. John uses cases and examples from around the world, from social networks to social ventures, Carrot Mobbing to the Carbon Disclosure Project, to show how a move to greater co-operation via what he calls Co-operative Networks can be a way forwards for all of us to increase the common well-being.
Physical Description:1 online resource (xi, 337 pages)
Bibliography:Includes bibliographical references (pages 321-327) and index.
ISBN:9780470664858
0470664851
9781119208617
1119208610