Essential tools for operations management : tools, models and approaches for managers and consultants /
The third book in the Essential Tools For series ... on the topic of Operations Management. Based on Simon Burtonshaw-Gunn's successful The Essential Management Toolbox, this book focuses in greater depth on the topic of Operations Management. This third book covers the areas of marketing, CRM...
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| Format: | eBook |
| Language: | English |
| Language Notes: | English. |
| Published: |
Chichester, West Sussex :
Wiley,
2010.
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| Series: | Essential tools resource.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | The third book in the Essential Tools For series ... on the topic of Operations Management. Based on Simon Burtonshaw-Gunn's successful The Essential Management Toolbox, this book focuses in greater depth on the topic of Operations Management. This third book covers the areas of marketing, CRM and Product Development. It offers the business person and consultant the tools to help the business person define and control these areas within their business. Check out the new series website featuring sample chapters, tool of the month and solve your management problems by talking direct to the author. |
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| Physical Description: | 1 online resource (xviii, 146 pages) : illustrations |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780470660362 0470660368 9781119206576 111920657X 0470661852 9780470661857 1282888811 9781282888814 9786612888816 6612888814 |