None of us is as good as all of us : how McDonald's prospers by embracing inclusion and diversity /
An inside account of how McDonald's turns diversity into success. Everyone knows McDonald's, one of the most recognizable brand names in the world. But few know the extent to which McDonald's continued and ongoing success is due to the company's internal philosophy of inclusion a...
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| Format: | eBook |
| Language: | English |
| Language Notes: | English. |
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Hoboken, N.J. :
John Wiley & Sons,
©2009.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | An inside account of how McDonald's turns diversity into success. Everyone knows McDonald's, one of the most recognizable brand names in the world. But few know the extent to which McDonald's continued and ongoing success is due to the company's internal philosophy of inclusion and diversity. One of the biggest employers in the world, McDonald's staff is one of the world's most racially, culturally, and religiously diverse. In None of Us Is As Good As All of Us, McDonald's Global Chief Diversity Officer Patricia Sowell Harris offers the first inside look at the company's philosophy of inclusion and diversity through interviews with more than 60 key employees and leaders. These accounts of franchisees, suppliers, and employees reveal how McDonald's embraces all races, creeds, and cultures to create unity and business achievement. |
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| Physical Description: | 1 online resource (xvii, 173 pages) |
| ISBN: | 9781119205494 1119205492 9780470572238 047057223X 9780470572597 0470572590 9780470572566 0470572566 1282302221 9781282302228 9786612302220 6612302224 |