Out of the ashes : tools for recovering corporate health /
Take a management journey to the heart of the restructuring of SN Brussels Airlines, sharing the dos and donts of Jean-Frdric Mognettis three years of hands-on experience as restructuring catalyst to the company. In 2002 SN rose out of the ashes of Belgian airline SABENA, witnessing a remarkable tur...
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| Format: | eBook |
| Language: | English |
| Published: |
Chichester, England ; Hoboken, NJ :
Wiley,
©2008.
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | Take a management journey to the heart of the restructuring of SN Brussels Airlines, sharing the dos and donts of Jean-Frdric Mognettis three years of hands-on experience as restructuring catalyst to the company. In 2002 SN rose out of the ashes of Belgian airline SABENA, witnessing a remarkable turnaround and returning to continuing profits as early as the second year of operations, even going on to acquire Virgin Express in 2005. This was achieved with a modest equity investment of €150 million, 12 times less than the cash that Swiss International Airlines, SNs former sister company, bu. |
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| Physical Description: | 1 online resource (xxvi, 324 pages) : illustrations |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781119201670 1119201675 0470754346 9780470754344 6611322930 9786611322939 |