The art of retail buying : an insider's guide to the best practices from the industry /

Buying for retail is a demanding and challenging job that requires a creative flair, a strong awareness of fashion trends, life trends as well as good interpersonal and team working skills. Buyers and merchandisers have to ensure that the right merchandise is being sent to the right stores, at the r...

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Bibliographic Details
Main Author: Jacobsen, Marie-Louise
Format: eBook
Language:English
Published: Singapore : John Wiley & Sons (Asia), 2009.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Buying for retail is a demanding and challenging job that requires a creative flair, a strong awareness of fashion trends, life trends as well as good interpersonal and team working skills. Buyers and merchandisers have to ensure that the right merchandise is being sent to the right stores, at the right time, in the right quantities. This takes a blend of forward planning and rapid response to consumer demands. In combination with the other areas of the business, success comes from maximizing profit, which is achieved through anticipating customer needs and responding rapidly to immediate issu.
Item Description:Includes index.
Physical Description:1 online resource (xvi, 405 pages) : illustrations (chiefly color)
ISBN:9781118178713
1118178718
9781118178690
1118178696
9781119199762
111919976X