http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
how to boost annual giving results, even in a down economy
Turn to Challenge Gifts to Bolster Gift Income -- Tried-and-Tested Retention Efforts -- Gift Clubs and Other Ways to Upgrade Donor's Giving -- Work to Broaden Your Donor Base and Raise More First-Time Gifts -- Turn to Board Members, Volunteers and Groups for Help -- Work to Improve Direct Mail Appeal Results -- How to Boost Phonathon Results -- Special Events Will Add to Your Bottom Line -- Raise More Annual Gifts Via Your Website, E-Mail -- Memorial, In-Tribute Gifts Offer Added Ways to Raise Funds -- Handouts, Collateral Materials Help Support Your Request -- Annual Giving Ideas and Examples Worth Doing.
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