Food industry and the Internet /

Who is making money on the Web and who is losing it? This book brings together the first two hundred and fifty stories to appear on the revolutionary food industry intelligence service efoodnews.com. We have interviewed many of the largest companies in the food and drink business and also those smal...

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Bibliographic Details
Main Author: Smith, Drew
Format: eBook
Language:English
Language Notes:English.
Published: London ; Malden, MA : Ames, Iowa : Blackwell Science ; Iowa State University Press [distributor], 2001.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Who is making money on the Web and who is losing it? This book brings together the first two hundred and fifty stories to appear on the revolutionary food industry intelligence service efoodnews.com. We have interviewed many of the largest companies in the food and drink business and also those small/medium enterprises most actively pursuing e-commerce. This book concisely summarises and analyses the findings of these discussions and guides you to discover both the successful and unsuccessful strategies. If you are trying to develop a cohesive and creative online presence for your business the.
Physical Description:1 online resource (xxiv, 208 pages)
ISBN:9780470999622
0470999624
9780470999639
0470999632
1281312878
9781281312877
9786611312879
6611312870