rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: How smart products create connected customers
    sub title: the data streams generated by customers using smart, connected products can lead to new products and services
  name:
    name part: Subramaniam, Mohan
    role:
      role term: creator
    role:
      role term: author.
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: mau
    date issued: 2022
    edition: [First edition].
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (7 pages) : illustrations
  abstract: Leaders of companies anchored in traditional value chains can drive growth by transforming their existing customers into digital customers. Digital customers' interactions generate streams of data that can be used to create fresh revenue and expand the scope of product and service businesses. To achieve this, however, leaders must shift strategic priorities and develop new marketing, business, and revenue- and profit-generation models.
  note: Mohan Subramaniam.
  note: Reprint #64126.
  note: Includes bibliographical references.
  subject:
    topic: Electronic commerce
  subject:
    topic: Business enterprises
    topic: Computer networks
  subject:
    topic: Business enterprises
    topic: Computer networks
  subject:
    topic: Electronic commerce
  classification: HF5548.32
  classification: 658.8/72
  identifier: 53863MIT64126 O'Reilly Media
  identifier: https://proxy.library.tamu.edu/login
  record info:
    record content source: ORMDA
    record creation date: 221025
    record change date: 20260123223500.5
    record identifier: in00004672800
    language of cataloging:
      language term: eng