No forms, no spam, no cold calls : the next generation of account-based sales and marketing /

"No Forms. No Spam. No Cold Calls. is a rallying cry for a new generation of sales and marketing leaders who are ready to ditch the traditional strategies, tactics, and technologies that are no longer working to deliver breakthrough results. With this customer-first approach, you'll be abl...

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Bibliographic Details
Main Author: Conant, Latané (Author)
Format: eBook
Language:English
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2023]
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:"No Forms. No Spam. No Cold Calls. is a rallying cry for a new generation of sales and marketing leaders who are ready to ditch the traditional strategies, tactics, and technologies that are no longer working to deliver breakthrough results. With this customer-first approach, you'll be able to confidently take down the forms, stop sending bulk emails, and quit making cold calls--and achieve breakthrough results"--
Item Description:Includes index.
Physical Description:1 online resource
ISBN:1119982952
9781119982968
1119982960
9781119982951