APA (7th ed.) Citation

Kartajaya, H., Kotler, P., & Setiawan, I. (2018). Marketing 4.0. LID Editorial.

Chicago Style (17th ed.) Citation

Kartajaya, Hermawan, Philip Kotler, and Iwan Setiawan. Marketing 4.0. [Place of publication not identified]: LID Editorial, 2018.

MLA (9th ed.) Citation

Kartajaya, Hermawan, et al. Marketing 4.0. LID Editorial, 2018.