Storytelling : Strategien und Best Practices für PR und marketing /

Bibliographic Details
Main Author:	Sammer, Petra (Author)
Format:	eBook
Language:	German
Published:	Heidelberg : Dpunkt.verlag : O'Reilly, [2017]
Edition:	2. Auflage.
Subjects:	Branding (Marketing) > Germany. Advertising > Germany. Marketing > Germany. Stratégie de marque > Allemagne. Marketing > Allemagne. Advertising. Branding (Marketing) Marketing. Germany.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	"O'Reillys basics"--Cover
Physical Description:	1 online resource (1 volume) : illustrations
Bibliography:	Includes bibliographical references and index.