Your creative mind : disrupt your thinking, abandon your comfort zone, and develop bold new strategies /

Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it pro...

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Bibliographic Details
Main Author: Cochrane, Scott (Author)
Format: eBook
Language:English
Published: Wayne, NJ : Career Press, [2016]
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:Too many companies limit their strategic thinking by focusing on what they already know how to do. Executives are expected to set concrete objectives and create detailed, step-by-step plans to reach them. This approach may satisfy short-term considerations like quarterly earnings reports, but it produces modest innovation and evolutionary development at best.
Physical Description:1 online resource (1 volume) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:1632650444
9781632650443
9781632659545
1632659549