The small big : small changes that spark big influence /

Drawing from extensive research in the new science of persuasion, Steve J. Martin, Noah J. Goldstein and Robert B. Cialdini, prove that small changes can make a big difference.

Bibliographic Details

Main Authors:	Martin, Steve J. (Author), Goldstein, Noah J. (Author), Cialdini, Robert B. (Author)
Format:	Audio eBook
Language:	English
Published:	[Old Saybrook] : Tantor Audio, 2014.
Edition:	Unabridged.
Subjects:	Change (Psychology) Influence (Psychology) Persuasion (Psychology) Organizational change. Organizational Innovation Changement (Psychologie) Influence (Psychologie) Changement organisationnel. BUSINESS & ECONOMICS > General. Downloadable audio books. Audiobooks. Livres audio.
Online Access:	Connect to the full text of this electronic book