La marca de la felicidad /

Bibliographic Details
Main Author:	Muñoz, Félix
Format:	eBook
Language:	Spanish
Published:	Madrid : LID Editorial Empresarial, 2013.
Edition:	1a ed.
Series:	Colección Acción empresarial.
Subjects:	Coca-Cola Company > Marketing. Coca-Cola Company. Branding (Marketing) Marketing > Spain. Stratégie de marque. Marketing > Espagne. branding. Marketing. Spain.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	"Un recorrido por los 60 años de la communicación de Coca-Cola en España"--Cover. Includes index.
Physical Description:	1 online resource (1 volume) : illustrations
ISBN:	9788483567708 8483567709