YouTube and video marketing : an hour a day /

"Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization. If you're a marketer, advertising professional, consultant, or small business owner, here's a rele...

Full description

Bibliographic Details
Main Author: Jarboe, Greg, 1949-
Format: eBook
Language:English
Published: Indianapolis, Ind. : Wiley Pub., ©2009.
Series:Serious skills.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:"Online video marketing is crucial in today's marketplace. This guide teaches you proven, practical guidelines for developing and implementing video marketing for your organization. If you're a marketer, advertising professional, consultant, or small business owner, here's a relevant guide to understanding video marketing tactics, developing a strategy, implementing the campaign, and then measuring results. You'll find extensive coverage of keyword strategies and video optimization, distribution and promotion strategies to other sites and blogs, YouTube advertising opportunities, and crucial metrics and analysis"--Resource description page
Item Description:Includes index.
Physical Description:1 online resource (xxx, 474 pages) : illustrations
ISBN:9780470577820
0470577827
9780470577813
0470577819
0470459697
9780470459690
9786612369605
6612369604
0470559438
9780470559437