Machine, platform, crowd : harnessing our digital future /

"We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs. MIT's Andrew McAfee and Erik Brynjolfsson know w...

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Bibliographic Details
Main Authors: McAfee, Andrew (Author), Brynjolfsson, Erik (Author)
Format: Book
Language:English
Language Notes:English.
Published: New York : W.W. Norton & Company, [2017]
Edition:First edition.
Subjects:
Description
Summary:"We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs. MIT's Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives."--
Physical Description:402 pages : illustrations ; 25 cm
Bibliography:Includes bibliographical references and index.
ISBN:9780393254297
0393254291
9780393356069
039335606X