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An introduction to survey research. Volume II, Carrying out the survey /

Bibliographic Details
Main Authors: Cowles, Ernest L. (Author), Nelson, Edward (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2019.
Edition:Second edition.
Series:Quantitative approaches to decision making collection.
Subjects:
Social surveys > Methodology.
Questionnaires > Design.
Sampling (Statistics)
SOCIAL SCIENCE > Essays.
SOCIAL SCIENCE > Reference.
Big Data.
Ethical issues.
Internet surveys.
Interviewer training.
Mailed surveys.
Mobile devices.
Mixed-mode surveys.
Sampling.
Surveys.
Survey construction.
Survey content.
Survey panels.
Survey processes.
Survey reports.
Survey technology.
Telephone surveys.
Web surveys.
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Chapter 1. Introduction
  • Chapter 2. Writing good questions
  • Chapter 3. Carrying out the survey
  • Chapter 4. Changing technology and survey research
  • Chapter 5. Presenting survey results.