Optimal distinctiveness : a new agenda for the study of competitive positioning of organizations and markets /

Bibliographic Details

Main Author:	Zhao, Yunfei, 1980- (Author)
Corporate Author:	Cambridge University Press
Format:	eBook
Language:	English
Published:	Cambridge : Cambridge University Press, 2022.
Series:	Cambridge elements. Elements in organization theory,
Subjects:	Competition. Strategic planning. Planification strateÌ?gique. Electronic books.
Online Access:	Connect to the full text of this electronic book