Zhao, Y. (2022). Optimal distinctiveness: A new agenda for the study of competitive positioning of organizations and markets. Cambridge University Press. https://doi.org/10.1017/9781108990561
Chicago Style (17th ed.) CitationZhao, Yunfei. Optimal Distinctiveness: A New Agenda for the Study of Competitive Positioning of Organizations and Markets. Cambridge: Cambridge University Press, 2022. https://doi.org/10.1017/9781108990561.
MLA (9th ed.) CitationZhao, Yunfei. Optimal Distinctiveness: A New Agenda for the Study of Competitive Positioning of Organizations and Markets. Cambridge University Press, 2022. https://doi.org/10.1017/9781108990561.
Warning: These citations may not always be 100% accurate.