Cover Image

Optimizing digital solutions for hyper-personalization in tourism and hospitality /

Bibliographic Details
Corporate Author: IGI Global Online
Other Authors: Gustavo, Nuno, 1978- (Editor), Pronto, Joao Miguel, 1970- (Editor), Carvalho, LuiÌ?sa Cagica, 1970- (Editor), Belo, Miguel, 1991- (Editor)
Format: eBook
Language:English
Published: Hershey : Business Science Reference, [2022]
Subjects:
Tourism > Technological innovations.
Hospitality industry > Technological innovations.
Tourism > Marketing.
Hospitality industry > Marketing.
Tourism > Management.
Hospitality industry > Management.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Physical Description:1 online resource (pages cm.) :
Bibliography:Includes bibliographical references and index.
ISBN:9781799883098 (electronic bk.)
1799883094 (electronic bk.)
DOI:10.4018/978-1-7998-8306-7