http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
101 veterinary marketing questions answered
One hundred one veterinary marketing questions answered
One hundred and one veterinary marketing questions answered
Message and brand development -- Staff and staff training -- Client satisfaction -- Acquiring new clients -- Client education and compliance -- Public relations -- Advertising and promotions -- Using technology -- Budgeting -- Weighing costs and benefits -- Referral practices.