rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Sleights of mind
    sub title: what the neuroscience of magic reveals about our everyday deceptions
  name:
    name part: Macknik, Stephen L.
    role:
      role term: creator
  name:
    name part: Martinez-Conde, S. (Susana)
  name:
    name part: Blakeslee, Sandra.
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: nyu
    date issued: 2010
    edition: First edition.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: x, 291 pages : illustrations ; 25 cm.
  abstract: Stephen Macknik and Susana Martinez-Conde, the founders of the new discipline of neuromagic, have convinced some of the world's greatest magicians to allow scientists to study their techniques for tricking the brain. This book is the result of the authors' yearlong, world-wide exploration of magic and how its principles apply to our behavior. Magic tricks fool us because humans have hardwired processes of attention and awareness that are hackable--a good magician uses your mind's own intrinsic properties against you. Now magic can reveal how our brains work in everyday situations. For instance, if you've ever bought an expensive item you'd sworn you'd never buy, the salesperson was probably a master at creating the "illusion of choice," a core technique of magic. The implications of neuromagic go beyond illuminating our behavior; early research points to new approaches for everything from the diagnosis of autism to marketing techniques and education.--From publisher description.
  note: Stephen L. Macknik and Susana Martinez-Conde ; with Sandra Blakeslee.
  note: Includes bibliographical references and index.
  subject:
    topic: Optical illusions
  subject:
    topic: Magic tricks
  subject:
    topic: Neurosciences
  subject:
    topic: Optical Illusions
  subject:
    topic: Illusions
    topic: psychology
  classification: QP495 .M33 2010
  classification: 152.14/8
  classification: WW 105 M159s 2010
  identifier: 9780805092813 :
  identifier: 0805092811
  identifier: 2010030116
  record info:
    record content source: DLC
    record creation date: 100803
    record change date: 20191204153810.0
    record identifier: in00004515645