The truth about the drug companies : how they deceive us and what to do about it /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Random House,
[2004]
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| Edition: | First edition. |
| Subjects: |
Table of Contents:
- Introduction : drugs are different
- The $200 billion colossus
- The creation of a new drug
- How much does the pharmaceutical industry really spend on R & D?
- Just how innovative is this industry?
- "Me-too" drugs : the main business of the pharmaceutical industry
- How good are new drugs?
- The hard sell : lures, bribes, and kickbacks
- Marketing masquerading as education
- Marketing masquerading as research
- Patent games : stretching out monopolies
- Buying influence : how the industry makes sure it gets its way
- Is the party over?
- How to save the pharmaceutical industry, and get our money's worth