Marketing health care into the twenty-first century : the changing dynamic /

Bibliographic Details
Main Author:	Vitberg, Alan K.
Format:	Book
Language:	English
Published:	Binghamton, N.Y. : Haworth Press, [1996]
Series:	Haworth marketing resources.
Subjects:	Marketing of Health Services > United States. Economic Competition.

Description
Physical Description:	xiv, 191 pages : illustrations ; 23 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	156024979X (hard : alk. paper)