Modern analytics methodologies : driving business value with analytics /

Bibliographic Details
Main Authors: Chambers, Michele (Author), Dinsmore, Thomas W. (Author)
Format: Book
Language:English
Published: Upper Saddle River, New Jersey : Pearson Education, [2015]
Subjects:
Table of Contents:
  • Section I: Why you need a unique analytics roadmap
  • Principles of modern analytics
  • Business 3.0 is here now
  • Why you need a unique analytics roadmap
  • Section II: Analytics roadmap
  • Analytics can supercharge your business strategy
  • Building your analytics roadmap
  • Analytic applications
  • Analytic use cases
  • Predictive analytics methodology
  • End-user analytics
  • Analytic platforms
  • Section III: Implement your analytics roadmap
  • Attracting and retaining analytics talent
  • Organizing analytics teams
  • What are you waiting for? Go Get Started!
  • Index.