TRANSFORMING RELATIONSHIP MARKETING : strategies and business models in the.

Bibliographic Details
Corporate Author:	Taylor & Francis
Other Authors:	Thaichon, Park (Editor), Ratten, Vanessa (Editor)
Format:	eBook
Language:	English
Published:	[Place of publication not identified] : ROUTLEDGE, 2020.
Series:	Routledge advances in management and business studies.
Subjects:	Relationship marketing. Relationship marketing > Technological innovations. Electronic books.
Online Access:	Connect to the full text of this electronic book